| 1. |
- Jannach, Dietmar, et al.
(författare)
-
Constraint-based recommendation in tourism : A multi-perspective case study
- 2009
-
Ingår i: Information Technology & Tourism. - New York : Cognizant Communication Corp.. - 1098-3058 .- 1943-4294. ; 11:2, s. 139-156
-
Tidskriftsartikel (refereegranskat)abstract
- In many business-to-consumer (B2C) e-commerce scenarios, recommender systems (RS) have been shown to be valuable tools both for the online customer and the merchant. Such systems help customers find interesting items in large product assortments, increasing the chance of immediate online purchases and fostering long-term customer loyalty. However, standard technologies from classical RS application domains such as books and movies cannot be directly adopted in the tourism domain. This article presents a case study of a constraint-based RS that was integrated into a travel advisory system for an Austrian spa resort. The study analyzes the system and its environment from three perspectives. First, technological aspects of system development and maintenance are discussed; second, corresponding to the supplier’s view, the end user’s perspective is analyzed based on the findings of a study of the system’s usability and the perceived customer utility. Finally, the effectiveness of the system’s ability to positively affect user behavior is evaluated and discussed. The findings show that constraint-based RS not only help positively influence tourist behavior, but such systems can be built cost-effectively when using appropriate knowledge acquisition and maintenance tools.
|
|
| 2. |
- Pitman, Arthur, et al.
(författare)
-
Web Usage Mining in Tourism : A Query Term Analysis and Clustering Approach
- 2010
-
Ingår i: <em>Information and Communication Technologies in Tourism 2010</em>. - : Springer.
-
Konferensbidrag (refereegranskat)abstract
- According to current research, one of the most promising applications for web usage mining (WUM) is in identifying homogenous user subgroups (Liu, 2008). This paper presents a prototypical workflow and tools for analyzing user sessions to extract business intelligence hidden in web log data. By considering a leading Swedish destination gateway, we demonstrate how query term analysis in combination with session clustering can be utilized to effectively explore the information needs of website users. The system thus overcomes many of the limitations of typical web site analysis tools that only offer general statistics and ignore the opportunities offered by unsupervised learning techniques.
|
|
| 3. |
- Zanker, Markus, et al.
(författare)
-
An Autometed Approach for Deriving Semantic Annotations of Tourism Products based on Geo-Spatial Information
- 2009
-
Ingår i: Information and Communication Technologies in Tourism 2009 Proceedings of the International Conference in Amsterdam, The Netherlands, 2009. - Viennna New York : Springer. - 9783211939703 ; , s. 211-221
-
Konferensbidrag (refereegranskat)abstract
- High quality product data is a necessary prerequisite for supporting efficient browsing and recommendation procedures on e-commerce platforms. This is especially true for the tourism domain where an abundance of information can easily overwhelm users. Although classification data such as to which category (e.g. accommodation, restaurant or sight) a tourism product belongs is usually directly available, qualitative information, such as proximity to a lake or opportunities for dining or shopping, is rarely provided in a structured way. As a consequence, users can not restrict their search on these criteria; rather, it would require costly manual information acquisition efforts. In this paper we propose a knowledge-based approach that automatically associates such qualitative concepts with tourism products based on their geographic coordinates and their spatial proximity. An initial evaluation of the approach that considered automatically generated annotations within different regions suggests that it can be used as an alternative to domain experts.
|
|
| 4. |
- Zanker, Markus, et al.
(författare)
-
Automated semantic annotation of tourism resources based on geo-spatial data
- 2009
-
Ingår i: Information Technology & Tourism. - New York; Sydney; Tokyo : Cognizant Communication Corp.. - 1098-3058 .- 1943-4294. ; 11:4, s. 341-354
-
Tidskriftsartikel (refereegranskat)abstract
- Web 2.0 applications, now common in the tourism domain, make it easy to share travel related experiences and opinions, thus, leading to the creation of enormous amounts of user generated content. This type of tourist information must, however, be preprocessed by structuring and aggregating it in order to avoid overwhelming users. In this article we, therefore, propose a knowledge-based approach that exploits spatial proximity to annotate resources with qualitative semantic concepts for tourism products, such as proximity to a lake or opportunities for specific sporting activities. Finally, the article describes the successful prototypical implementation of the proposed technique and provides insight into a practical usage scenario
|
|
| 5. |
|
|
| 6. |
- Gretzel, Ulrike, et al.
(författare)
-
e-Tourism beyond COVID-19 : a call for transformative research
- 2020
-
Ingår i: Information Technology & Tourism. - : Springer Science and Business Media LLC. - 1098-3058 .- 1943-4294. ; 22, s. 187-203
-
Tidskriftsartikel (refereegranskat)abstract
- This viewpoint article argues that the impacts of the novel coronavirus COVID-19 call for transformative e-Tourism research. We are at a crossroads where one road takes us to e-Tourism as it was before the crisis, whereas the other holds the potential to transform e-Tourism. To realize this potential, e-Tourism research needs to challenge existing paradigms and critically evaluate its ontological and epistemological foundations. In light of the paramount importance to rethink contemporary science, growth, and technology paradigms, we present six pillars to guide scholars in their efforts to transform e-Tourism through their research, including historicity, reflexivity, equity, transparency, plurality, and creativity. We conclude the paper with a call to the e-Tourism research community to embrace transformative research.
|
|
